NUMA Group continues its European expansion in Milan and Berlin
Milan / Berlin: supplier of short-term rental technology and pilot of the “commercial life” asset class, NUMA Group [formerly COSI Group], announced its expansion to Milan and Berlin.
With its international expansion in Italy, NUMA continues to grow in Europe.
Earlier this year, the German company launched into Spain and a few weeks later acquired local property management company Friendly Rentals, after securing € 20 million in investment in March to accelerate its European expansion.
NUMA aims to combine the comforts of a home with the standards of a hotel, developing new technological solutions for the real estate sector, focusing on the rental of apartments and hotels in central locations of the cities in which it operates.
Targeting privileged neighborhoods and stimulating demand from tourists and business travelers, NUMA has already secured two properties in Florence with NUMA Rodo, a hotel located directly opposite Florence Cathedral, and NUMA Vita, a renovated villa.
In Milan NUMA is launching the newly built NUMA Loreto, while in Rome a location in Piazza Venezia will open later this year. Other projects in well-known Italian destinations are said to be in “advanced negotiations”.
By leveraging its technology solutions, NUMA claims to deliver a superior customer experience and reduce operating costs by up to 60%. The company also reported 90% booking occupancy at its units in Europe in 2020, even during closures imposed by Covid.
In Italy NUMA is headed by Gabriele Coen, Director of Real Estate Expansion, who was previously responsible for the Italian market as Managing Director of Sonder for four years.
NUMA Group CEO and Co-Founder Christian Gaiser said: “Italy is home to most of the UNESCO heritage sites in the world. Based on our strong focus on iconic leisure destinations, Italy is at the heart of our expansion strategy.
“We are delighted to arrive in Italy and open three iconic locations from the start,” he added.
Coen said: “For NUMA, Italy is one of the most important European markets of the future, and we believe that our proven model of success fits perfectly with the specifics of the local market.
“NUMA’s hybrid model, which allows it to flexibly move from short to medium stay, translates into an attractive low-risk profile and has already garnered great interest from local owners, property developers and investors. The demands on Italian hoteliers increase enormously, especially during the Corona period.
“Optimizing internal and operational processes can be existentially decisive here. The digitization of processes must become essential. Customers will become more and more demanding and prefer a seamless experience and a high quality product, ”he added.
