Bowles Mattress develops sales training program
JEFFERSONVILLE, Ind. – Bowles Mattress Co. has appointed Samantha Madrid here as Sales and Education Coordinator and to assist the company’s retail partners and the company’s seven factory direct stores with sales training.
Madrid reports to Scott Armstrong, president of Bowles Mattress.
“Samantha plays a vital role in our growth strategy by working directly with our network of Bowles retailers,” said Armstrong. “She will play a key role in facilitating our retail sales certification program and in-store training efforts. Samantha will focus on developing meaningful sales strategies, metrics and programs to support growing Bowles retail team members.
Prior to joining Bowles, Madrid spent more than 10 years as a general manager in the office supply industry.
“Samantha has demonstrated a high level of energy and skill in her past roles with retail teams to drive increased and measurable results,” said Armstrong.
Founded in 1975, Bowles Co Mattresses. manufactures and distributes mattresses throughout Indiana, Kentucky and Southern Ohio.
I’m Sheila Long O’Mara, Managing Editor at Furniture Today. Throughout my 25 year career in the furniture industry, I have served as editor for several industry publications and had a brief stint at a public relations firm where I worked with some of the leading bedding brands in the industry. I joined Furniture Today in December 2020 focusing on bedding and sleep products. It’s a homecoming for me, as I was a writer and editor at Furniture Today from 1994 to 2002. I’m glad to be back and look forward to telling the important stories that impact retailers. and bedding manufacturers.